How Livestream Shopping Works In China
How Livestream Shopping Works In China
Dec 21, 2021
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Live stream shopping is big business in China - one study suggests Chinese consumers spent nearly $250 billion during these shows last year. It’s a unique format, with presenters trying to sell goods while engaging non-stop with viewers. But how do they talk about the same thing for hours? CGTN’s Michael Marillier finds out. #livestream #shopping #china #europe #taobao #influencer | CGTNEurope
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