AI is helping small businesses save time, analyze data, and sharpen marketing decisions as social media becomes a key channel ...

AI is making identity fraud cheaper, faster, and easier to scale, putting pressure on e-commerce companies to rethink identity checks performed at a single point in time. Fraud prevention and identity ...

Google made one of its biggest moves yet in agentic commerce in May when it introduced Universal Cart, a persistent shopping cart that spans Search, Gemini, YouTube, and Gmail. The deep integration ...

The customer data platform (CDP) industry is entering a new phase as standalone CDPs give way to broader enterprise marketing suites. New platform enhancements from SAS, an analytics and AI software ...

Consumers quickly forget advertising, making it harder for brands to win both human attention and AI-powered discovery, according to a report released Monday by Adobe. Based on a survey of some 1,000 ...

Misconceptions about artificial intelligence (AI) are preventing small- to medium-sized businesses (SMBs) from realizing AI's full revenue potential. Business owners are rushing to adopt AI, but they ...

Across retail, payments, and big tech, AI-enabled checkout, automated product comparison, and autonomous purchasing tools are becoming critical for e-commerce. The industry has moved beyond talking ...

Retail marketers are rethinking what constitutes the digital shelf. Rather than beginning on retailer product pages or search results, the customer journey often starts earlier through social media, ...

You know the drill. You open Shopify in the morning. Switch to Amazon at lunch. Check Instagram’s backend in the afternoon. Sellers bounce around platforms like this every day. But you probably don’t ...

Shoppers are showing less impulse and greater deliberation when making purchasing decisions these days, according to a report released Tuesday by a global provider of user-generated content platforms ...

Live shopping platform Whatnot integrates directly with Shopify to help sellers expand into new channels and manage inventory and operations more efficiently. Live commerce is becoming one of the ...

AI agents are moving beyond assisting with purchases to making them, raising new questions about trust, marketing, procurement, and customer experience in both B2C and B2B commerce. As AI takes a more ...