Campaign Brief

Neon Treehouse strengthens Adelaide team with senior hires and media leadership promotion

Australian digital marketing agency Neon Treehouse is strengthening its Adelaide team with two senior appointments and the ...
Campaign Brief

Domino’s transforms Sydney into a slice of New York with New Yorker taxi takeover and Block Party via SPEAK Communications

Domino's Australia is taking its New York takeover to the streets, with a custom-wrapped yellow New York-style taxi cruising ...
Campaign Brief

“It’s actually very profound”: ABC iview launches ‘We’ve Got A Story For You’ campaign via Princess

ABC iview has launched a new brand campaign 'We've Got A Story For You', developed by Princess - A Creative Company, ...
Campaign Brief

TBWA takes out Network of the Year in Campaign Brief’s The Work 2026 with VML #2 + HAKUHODO #3

TBWA has taken out the Network of the Year title in Campaign Brief’s The Work 2026 after a strong performance across multiple ...
Campaign Brief

Charlie Godinet returns to Colenso BBDO as Group Creative Director

Following the announcement of his departure from Daylight last week, Charlie Godinet has returned to Colenso BBDO in the role ...
Campaign Brief

The New Wave ~ Paper Stone Scissors

The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and exploring ...
Campaign Brief

1st Energy appoints Habitat M following a competitive pitch

Independent media agency Habitat M has been appointed by 1st Energy as its media strategy and performance marketing partner, ...
Campaign Brief

Tegel highlights family connection around mealtimes in new campaign via dentsu Aotearoa

Tegel has launched a new campaign with dentsu Aotearoa that turns a long-recognised social challenge into a brand platform ...
Campaign Brief

‘Eat the Wild’ campaign via Bonfire goes viral: viewers fall for Skull Island Prawns hook, line and sinker

He’s the Slash of the deep blue northern Australian seas - a guitar-wielding prawn, created by award-winning Australian ...
Campaign Brief

G Squared founders launch Mercantile Co. to unite growing specialist digital agencies

The founders of award-winning digital marketing agency G Squared have launched Mercantile Co., a new parent company bringing together four specialist agencies spanning performance, social media ...
Campaign Brief

St John Lottery launches new ‘Good Good’ campaign via Ogilvy and WPP Media

At the centre of the launch film is a St John Lottery winner enjoying the spoils of his new dream home, side-by-side with a ...
Campaign Brief

Travelex turns travel encounters into loyalty points in a fun new way to exchange in debut ‘Reward Yourself’ campaign via Paper Moose

The creative work tapped into the reality that travel can be unpredictable, silly, and unglamorous at times, which often ...