A new consumer trend report says “witherwill” will be the driver of consumption by 2027. Sunday mid-day explores why adults ...

Every time she spots a plastic toy phone — the kind that blares Dhoom Machale at the press of a button — 21-year-old Stuti ...

Social media sleuths are spiralling after wild claims link the adorable Labubu doll to voodoo rituals, ancient demons, and ...

Those little troll dolls you see hanging from people's backpacks are the result of an innovative marketing scheme.

Pop Mart founder and CEO Wang Ning became one of the 10 richest billionaires in China by net worth riding on the Labubu mania ...

In an industry that thrives on constant reinvention, a mischievous, elvish toy called Labubu is quickly becoming fashion’s ...

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The Internet is busy drawing parallels between a Mesopotamian demon and Labubu, the quirky, wide-eyed collectible figurines ...