The 1,400-plus-piece Lego Technic McLaren F1 set just went on sale at Walmart for $131, which is 35% off its usual $200 price ...

There is nothing more satisfying than an ultra-specific Lego set. You’ve seen the Lego Central Perk building set, the ...

For decades, marketing centered on campaigns—time-bound initiatives designed to capture attention, drive clicks, and ...

The Mighty Morphin' teens will join ET, the Smurfs, and more in Lego's latest round of approvals for the Lego Ideas line.

Based on the design from the 1966 TV series, this 1,822-piece model is the most elaborate Batmobile model in Lego's current ...

Discover the incredible engineering behind a fully functional 1:8 scale 3.6cc engine! This tiny masterpiece runs just like a ...

This custom SUV fuses a practical and fairly comfortable two-row cabin with hardcore off-road-ready underpinnings.