Several local businesses were recognized at the 27th annual Hub City BBQ Cookoff, presented by West Texas Land Guys and Coors Light, for the best barbecue in the Lubbock area. Sixty cook teams ...

Monsoon, a Lubbock marketing agency, created a free tool and report to help businesses see if they are missing from AI search results.

Here are our predicted winners for every high school football game involving the Lubbock area, from six-man to 5A.

See who's in the top 10 of several individual categories, including passing, rushing and more.

The UIL announced the predetermined sites for basketball state semifinals for the 2026-27 season, which include Lubbock venues.

Expect some "unusual items" as the Miniaturists of Lubbock host their 47th Annual Exhibit & Sale Oct. 3 and 4. Here's what to ...

Frenship will face Amarillo Tascosa's triple-option scheme in the district opener Thursday. Here's how the Tigers went about ...

Comedian Ali Siddiq is intentional with his brand of comedy. He knows it well, because it incorporates the life he's lived and relates to audiences.

Texas Tech University’s fall 2026 enrollment officially reached 46,296 as of the 20th day of classes this week, establishing another enrollment record.

Texas Tech President Schovanec highlighted record enrollment and historic philanthropic support during his annual State of the University address.

A 22-year-old man was sentenced to 17 years in prison after admitting to a shooting without injuries at an apartment complex ...

In this week's It’s Debatable, Rosen and Moster ask if the military’s reliance on Mutual Assured Destruction to prevent nuclear war is a recipe for disaster.