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We have a saying around The Toy Insider offices that we start saying somewhere around March each year: “Christmas is tomorrow ...

Amazon is getting a jump on holiday shopping with its 2026 Top 100+ Toys list, highlighting a mix of trending products, collectibles, sensory toys, screen-free favorites, character products, and ...

Cra-Z-Art launches its Go Glo Minis line, offering a new range of age-appropriate, skin-safe makeup designed for tweens.

Little Tikes reimagines its classic toys in the Cloud Collection. The Cozy Coupe, TotSports Easy Score Basketball Set and ...

The re tailer won Retailer of the Year for the Pulse of Play Awards in 2025. The new assortment launched Sept. 4 and includes Amuseables Cristuff Pizza, Amuseables McKenna Burger, Amuseables Breck Hot ...

The Licensing Awards reveals 31 winners from its 2026 ceremony, with more than 1,200 industry executives in attendance.

Care Bears and Starbucks collaborate for the first time on the Cheers for Sharing! collection. The lineup includes plush, ...

The gaming landscape is getting busier, with Nintendo rolling out new experiences across Switch 2 and beyond while Nex ...

The Little Tikes Cloud Collection reimagines the brand's classic, best-selling toys in neutral tones for modern homes.