SES has signed an agreement with JioStar to support the company’s TV distribution operations across India and the wider ...

In a rain-shortened 5-overs-a-side contest, India hung on for a close 2-run victory over a valiant Japan team.

Manchester United have strengthened their matchday commercial offering after naming Champions Travel and Travel Connection as their official match breaks partners in a new multi-year agreement ...

Genesis Energy Limited has strengthened its presence in New Zealand sport after signing a three-year partnership with New Zealand Cricket.

With the target of identifying cricket talent, the Salute Tiranga Cricket League hosted the Salute Tiranga Cricket Conclave in Mumbai.

Capri Sports has signed a landmark 15-year agreement with the AIFF to obtain the commercial development rights to the IWL and IWL 2.

Herbalife India has expanded its sports-marketing portfolio with a new partnership with the Indian Olympic Association (IOA).

Freedom Holding Corp. has been named general partner of the Salesforce FIDE World Championship Match 2026, extending its multi-year relationship with the International Chess Federation (FIDE) and ...

NASCAR has partnered with FedEx Freight that sees the organisation’s Truck Series renamed the NASCAR FedEx Freight Truck ...

Telefónica has signed a five-year partnership with FC Barcelona to become an official partner of Espai Barça, adding one of Spain’s largest telecommunications companies to the ...

Indian cricketer Rinku Singh has joined global sports marketing agency EMW Global as its first cricket signing.

Fortescue Zero is launching a new racing and innovation team that plans to compete in the Formula E from the 2026-27 season.