Here's what to know about the backlash to Sweeney's recent ad for a sports prediction platform.

The ball is in Bobbi Althoff 's court in a spoof of Sydney Sweeney 's Novig commercial.

Sweeney's provocative campaign put Novig at the center of the conversation as the prediction-market startup battles for attention - and regulatory approval.

Interest in the 29-year-old actress has once again been piqued by a controversial advertising campaign.

Ariarne Titmus, Amy Hunt, Gracie Kramer and more female athletes have criticized the "Euphoria" star over the sports ...

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Novig CEO Jacob Fortinsky has responded to the uproar surrounding Sydney Sweeney's nude sports advertisement, defending its ...

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