At one point or another, your company will need to craft product listings — whether it’s for a menu, merchandise items or services. Since these product descriptions will be featured on your website, ...

When it comes to uploading product details to your site, it’s easy to simply copy and paste the manufacturer’s description to a page and hit publish. While making a habit of this will no doubt save ...

But that can be a tall order for equally busy hiring managers, who may default to simple cookie-cutter job descriptions that, unfortunately, undersell what makes their company and positions unique.

An excellent job description needs to accomplish several important tasks. It has to describe the job, of course, and it needs to do that with as much detail and honesty as possible. Similarly, your ...

One of the most common mistakes that is made when it comes to writing product descriptions is that copywriters simply describe the products instead of selling the items with the description to their ...

When you’re hiring–especially for a new company where all the positions are new–writing job descriptions can be almost as much fun as a root canal. You sit down to write it, and your mind goes ...

Issues with increasing your site’s organic traffic may be attributed to low organic CTRs. Creative title tags helps your site create a positive first impression. Limit your meta description to under ...

How seductive are your product descriptions? Does your product copy entice readers to click buy or try? Or do you simply describe your product and tell web visitors what it does? The secret to writing ...

Founder of 2021 "SEO Agency of the Year" finalist LSEO.com. Serial Entrepreneur. Best-Selling Author (over 100,000 books sold). If you are or aspire to be an enterprise-level business owner, it’s ...

Looking to write meta descriptions that convert local traffic into customers and leads? Learn how in this edition of Ask an SEO. “What is the best way to write a proper meta description for store ...