The World Cup is a chance for the world's biggest brands to throw everything into their ads. Here are some of the ones we'll ...

Many soccer fans can recount Nike's iconic "Winner Stays" advertisement from the 2010 World Cup. Ahead of this summer's World ...

Nike received mixed reactions on social media for its latest advertisement for the 2026 FIFA World Cup, which included cameos ...

Are you excited for the World Cup? After Nike's 6-minute short film including LeBron James and Ted Lasso, you will be.

The brand enlisted soccer stars alongside Kim Kardashian and LeBron James—but many commenters say Adidas still delivered the ...

In addition to current stars like Cristiano Ronaldo, Kylian Mbappé, Erling Haaland and Vini Jr., the Nike spot also features LeBron James, Travis Scott, Kim Kardashian and Jason Sudeikis as Ted Lasso ...

The U.S. men's national team may need a miracle to win the World Cup on home soil this summer. Fox Sports asks: What if it actually happens?

The Chelsea star was one of several surprise omissions from England’s World Cup squad.

Analysis on the U.S. advertising market from publication Sportico says the event could be $850 million. Morgan Stanley ...

The countdown to the start of the 2026 World Cup is bringing out all the stars for Nike's new ad campaign. Nike dropped a new ...

Before it kicks off, the story of the 2026 World Cup has been the commercialization of the event overshadowing the actual ...