Validity announced yesterday its purchase of Litmus, an email optimization and testing solutions provider. The acquisition aims to create a more all-encompassing platform for marketers to manage the ...

BOSTON, Sept. 30, 2026 /PRNewswire/ -- Validity, the leading provider of Enterprise AI solutions for digital marketers, today released its Holiday 2026 Consumer Survey. The report finds that an entire ...

In my previous blog post, I noted that reliability and validity are two essential properties of psychological measurement. Measures of intelligence, personality, vocational interests, and so forth ...

BOSTON, Aug. 25, 2026 /PRNewswire/ -- Validity today released "The State of CRM Data Management in 2026" report, revealing that marketing leadership has pushed AI adoption well ahead of confidence in ...

BOSTON, Feb. 11, 2026 /PRNewswire/ -- Validity Inc., the leading provider of AI-powered marketing success and customer data intelligence solutions, today announced the launch of Validity Engage, the ...

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BOSTON--(BUSINESS WIRE)--Validity, the most trusted name in customer data quality, today announced it has entered into a definitive agreement to acquire Return Path, the market leader in email ...

BOSTON--(BUSINESS WIRE)--Validity, the most trusted name in customer data quality, announced today that it has entered into a definitive agreement to acquire email analytics and deliverability ...