Visit your nearby bait-and-tackle store, or roam the aisles of Bass Pro Shop, and you’ll be amazed at the variety of jig heads filling the peg boards. Some plain, but most painted in every color ...

I get asked often what my number one lure is for targeting largemouth bass. Each time, without hesitation, I state that it's a flipping jig. And to be honest, that answer hasn't changed for decades. A ...

Shore jigging is a surf-fishing technique that uses light braid, spinning reels and long surf rods to make long casts to actively feeding fish. David Zoby Shore jigging the beaches of the Baja ...

Fishing hooks are a critical component in any fishing setup, yet they’re all too often overlooked. No matter how expensive your rod and reel setups are, without proper hooks fish are going to get away ...