Southwest Airlines replaced open seating with assigned seats after more than 50 years.

The Dallas, Texas-based carrier transitioned from its longtime open seating system in keeping with competitors like American, ...

Southwest's new boarding system prompts mixed reactions from passengers on day one.

Starting Tuesday​, customers on Southwest flights will have assigned seats.

Southwest Airlines killed its last brand differentiator — and risks being replaced with its competitors after optimizing away ...

Southwest Airlines has officially ditched its first-come, first-serve seating policy in Nashville and across the country.

Dallas airports continue to face flight disruptions Tuesday as the winter storm lingers. While carriers work to return to ...

It's sad to see Southwest do away with its most unique offerings, but will it pay off for the company?

Southwest Airlines gets rave reviews from Wall Street for assigning seats and adding fees, but will the quirky airline ...

Southwest announced in 2024 that it would end its iconic open seating policy in favor of traditional assigned seats and a ...