Sony has long adopted a ‘cover-every-base’ approach to its marketing strategy. Its business model since its DSLR days has seen the brand flood the market with an array of outwardly similar models, the ...

Opening the box containing the new Sony A7C II was a real déjà vu moment, only a few weeks have passed since I was unwrapping the brand new Sony a6700 camera, and as I pulled the A7C II out of its ...

We'll start with the A7C R, since it's an all-new model. It features a softer, grippier material along with a deeper handle. It also comes with an add-on grip that extends the length, giving you a ...

Imaging powerhouse Sony has decided to go all in and announce two cameras and a lens at once. The cameras expand the Alpha 7C series, moving the line from a single, do-it-all, full-frame camera to two ...

Posts from this topic will be added to your daily email digest and your homepage feed. What used to be a single $1,800 jack-of-all-trades camera is now a $2,199.99 sequel model and its $2,999.99 ...

According to the reports, the Sony A7C II will be a significant upgrade from its predecessor, the Sony A7C, which was released in 2020. The new model is said to feature a 33MP sensor from the A7 IV, ...

Sony is rumored to be releasing two new cameras in the A7c series, the A7cII and the A7cR. According to a video from Andrea Pizzini Photography, the two cameras will have a number of similarities, but ...

Small and light, even with a lens. Fantastic 61-MP sensor with great detail. Best-in-class autofocus and subject tracking. Solid video features. Ergonomic, comfortable design. Good battery life.

A neat little full-frame camera that will perfectly suit enthusiasts who shoot multiple photographic styles. It's not the most impressive camera we've ever seen, but we were pleasantly surprised by ...