Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Promotional merchandising involves employing promotional products to help companies and other organizations advertise their products and services. According to the Advertising Specialty Institute, ...

Why? Because swag (short for “stuff we all get”) implies a throwaway item with no strategy behind it. And in 2025, that mindset is costing businesses real opportunities. My company is a promotional ...

Q1 2026 Management View CEO Robert Keane highlighted a "step function improvement in Cimpress' per customer lifetime value, ...

Whether you realize it or not, promotional products play a huge part in our daily lives. Maybe it’s the pen at the bank we used to sign a form. Maybe it’s the little stress ball we clutch during ...

Premier Press, an award-winning creative production company soon celebrating its 50th anniversary, today announced it has acquired Glad I Did It! (GIDI) Promotions, a beloved Portland-based ...

Businesses use promotional items to attract new customers, build relationships with existing customers, introduce new products, create brand recognition, motivate employees and celebrate company ...

The article discusses promotional merchandise, mostly keychain accessories, functions, and the consequences of this activity on the music industry. Actual growth development occurred in music ...