Bag charms, like Labubus, have become one of the hottest accessories in 2025. It’s not just about adding a cute plush or keychain to your fave purse, either. The real fun comes from unboxing it.

Pop Mart will launch the new 'Why So Serious' blind box, which features figures of five popular charcters, including Labubu.

But perhaps even more intriguing than the limited Tour Variant is the blind bag "Secret Variant" that is only available directly in person from Haun on the tour, as he explains in this handy Instagram ...