As more retailers develop customer loyalty programs, most are opting to outsource the different technology components. Because outsourcing can introduce complications of integrating data streams and ...

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. If you are a retailer, you probably already have a loyalty ...

Loyalty programs aren’t what they used to be —but retail experts say these six put the customer first instead of simply ...

A majority of consumers — seven in 10 — say that loyalty programs are a key factor in deciding which businesses to frequent, according to a Snappy survey of 1,500 Americans released last week.

Ultimately, AI enables loyalty programs to operate at a micro, highly personalized level, using historical data to drive ...

Today’s customers expect brands to recognize their preferences while offering a personal connection that feels genuine and tailored to their needs. A handful of companies have found a formula that ...

Retail rewards programs are valuable to businesses that want to encourage customer loyalty, and they're worthwhile for consumers as well. Common membership benefits include cash back, coupons, members ...

Loyalty programs are a common (and undeniably effective) tool for retailers to gather data and build customer lifetime value, but perhaps they’ve become a little too common. Companies often have a ...

Only 26% of customers are satisfied with their cards experience Nearly one-in-two prospective customers abandon onboarding due to a poor experience 86% of executives plan to prioritize omnichannel ...

DUBLIN--(BUSINESS WIRE)--The "China Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, ...

DUBLIN--(BUSINESS WIRE)--The "Indonesia Loyalty Programs Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail ...

Retail media growth. Retail media has grown into a $128 billion industry, expected to surpass TV advertising. Customer experience impact. Irrelevant ads clutter ecommerce pages, which decreases ...