GM will fold its electric BrightDrop commercial vans into the Chevrolet brand in an attempt to increase sales, accessibility and recognition of the vehicles. The move is expected to expand the selling ...
General Motors' electric commercial van brand, BrightDrop, will become part of Chevrolet as the automaker aims to capitalize on a larger dealership network and land new fleet customers. The ...
Chevy is expanding its EV portfolio with electric commercial vans. GM announced it’s moving BrightDrop under the Chevrolet brand. The move comes after rival Ford revealed plans for a new “digitally ...
BrightDrop, the General Motors Co. startup brand praised for its speed-to-market that promised to generate billions in revenue, is being brought under the 112-year-old Chevrolet name in an effort to ...
General Motors is moving its BrightDrop electric-van brand under the Chevrolet umbrella. The two vans will be rebranded as the Chevy BrightDrop 400 and Chevy BrightDrop 600. Chevy's vast dealership ...
Detroit-based General Motors GM said on Thursday that it is moving its BrightDrop electric vans under its Chevrolet brand. What Happened: The shift, the automaker said, will allow customers of the ...
General Motors is no stranger to having too many brands as the company had Pontiac, Saturn, Saab, Hummer, Oldsmobile, Holden, Geo, Opel and Vauxhall not that long ago. Ever since departing with them, ...
General Motors introduced the BrightDrop subsidiary in January 2021 with the unveiling of the BrightDrop EV series of electric delivery vans. Renamed BrightDrop Zevo in April 2022, the zero-emission ...
Aug 29 (Reuters) - General Motors (GM.N), opens new tab said on Thursday it would transition BrightDrop commercial vans under Chevrolet, allowing the all-electric vehicle to utilize the brand's ...