As part of their continued efforts to make positive messages part of their advertising, Dove has launched the #ChooseBeautiful campaign encouraging women to make the choice to feel beautiful. Dove's ...

Picture the scene: It’s the weekend; you have top dollar to spend, or you’re broke and bored. Either way, you’re going shopping. Walking up to the entrance of your local shopping center, you’re faced ...

Would you describe yourself as beautiful? According to Dove, 96 percent of women wouldn't. In order to get a closer look at this shocking statistic, the brand headed to five global cities — San ...

When is a movement not a movement? When it’s a marketing campaign in a movement’s clothing. For over a decade now, the folks over in Dove‘s marketing department have been trying to capitalize on the ...

"It was my choice. And now I will question myself for the next few weeks, maybe months."Dove's latest campaign challenged women to choose between one of two doors labeled "Average" and ...

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