Holding company WPP is merging its two largest communications agencies, BCW and Hill & Knowlton, to form Burson. BCW global CEO Corey duBrowa will serve as global chief executive of the newly formed ...
BCW and Hill & Knowlton warned staffers this week to expect duplicate roles to be eliminated as the two WPP firms merge into a network known as Burson. BCW global CEO Corey duBrowa, who will be Burson ...
NEW YORK--(BUSINESS WIRE)--BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced that Larry Koffler has joined as Executive Vice President, Managing Director in the agency ...
BCW Global CEO Donna Imperato is planning to retire this year once her successor is appointed. Imperato, who is based in New York, will work with Mark Read, CEO of BCW parent WPP, to identify a new ...
WPP is merging its two largest communications agencies, Hill & Knowlton and BCW, to form Burson, effective July 1. The company said the merged agency will be focused on building and protecting ...